Illustrated portrait of Enoch De Leon

About me

I'm a UI/UX product designer who turns research and real user needs into digital experiences that feel clear, intentional, and genuinely easy to use.

My path into UX actually started as a kid with a controller in my hands. Hours in Skyrim, Fallout, and NBA 2K taught me — long before I had the words for it — how much a menu, a HUD, or a well-paced flow shapes the way something feels to play. The games that respected my time felt effortless; the ones that didn't felt frustrating. That was my first real lesson in user experience.

I was born in the Philippines and raised in the Bay Area, and that mix of cultures shaped how I see people and problems. At UC Davis I started taking design seriously — turning that instinct for what feels intuitive into the systems thinking behind UI and UX, and learning the foundations behind why good experiences just work.

Today I focus on product design: understanding real needs, shaping clear flows, and building interfaces that stay intentional as they grow. From research to handoff, I keep the work grounded in the people it's actually for.

Outside of design, you'll find me on the basketball court or chasing a good playlist — and if we work together, expect thoughtful questions and a perspective that's always shaped by real users.

Photo of Enoch De Leon

Education

Design & UI/UX Studies

University of California, Davis

Graduated Jun 2026

Design Interactive Cohort

Won Best Audience Award

Completed May 2026

Tools and platforms I work in confidently.

Adobe Photoshop
Adobe Illustrator
Adobe InDesign

Selected work from class projects and poster design.

Alongside product design, I also explored visual storytelling through school projects that focused on composition, typography, and poster layout.

School Project

Ryan vs. Rolly

A poster-driven project exploring dramatic composition, contrast, and expressive visual storytelling.

Poster Design

Alameda Poster

A print-style layout focused on type hierarchy, image balance, and creating a clearer visual rhythm.

Typography Study

Minimal Letterforms

A letterform exploration focused on minimal construction, visual balance, and studying how shape can still communicate character with restraint.